International Roofing Corporation

International Roofing’s first bids with The EDGE were so accurate, they seemed too low to win — until competitors started losing money on jobs they underbid.
International Roofing Corporation case study with a quote praising The EDGE tech support
Case Study

433% Revenue Growth Since 1995: The EDGE Effect at International Roofing

International Roofing Corporation has been a customer of Estimating Edge since 1995 — and their revenue tells the story. Since adopting The EDGE, the Richmond-based commercial roofing contractor has grown revenue by 433%, serving major clients including Verizon, Philip Morris, Comcast, and Virginia Tech. Owner Scott Birch credits The EDGE with giving his company the ability to keep pace with competition and customize bids faster and more accurately than their previous spreadsheet-based process allowed.

The results weren’t instant — their early EDGE bids were actually flagged internally as “too accurate” because competitors using looser methods were coming in lower and then losing money on the jobs. Once International Roofing adjusted their margins, the wins followed. Main estimator Gary Morrison now completes four to five bids for every one he could have done with spreadsheets, and the Tapered Insulation Module alone has delivered at least 30% savings over package pricing on day-to-day jobs.

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